What is the point of American business etiquette?
American business etiquette isn't just about table manners. It's not about which utensils to use, rather, it's a way of being with people, so that you can create customer loyalty and employee loyalty. American business etiquette will increase productivity in the workplace, it will reduce absenteeism in the workplace. One of the biggest things that American business etiquette does, that it helps create, is the retention of employees and top talent that companies scramble for, so they can hold their corporate culture together over time. When an employee walks out, who's been with the company for many years, they walk out with their corporate history in their pocket, and to bring someone in dilutes that corporate culture, so to hang on to key talent I think is very important for companies. And again people leave because they don't like their boss, so American business etiquette is as important for senior executives as it is for someone who's coming up in the ranks, or is a new employee, or is just out of college and it makes it difficult for them to learn.