Why do collectors refer to the specific era of a comic book?

Why do collectors refer to the specific era of a comic book?

Mark Zaid (Owner of Esquire Comics) gives expert video advice on: Why do collectors refer to the specific era of a comic book?; What is the most sought after era of comic books? and more...

Specific eras are referred to by collectors to denote a type of comic that they may be collecting. I mean for one thing it's always easy to categorize something to be able to then promote it to someone saying 'Yes, I specialize in Golden Age comic books' or 'I specialize in the Bronze Age' or maybe 'I specialize in superheroes' or 'I specialize in animation'. These are just categories to help enable collectors to perhaps focus on the type of comic book that they might want. It's also reflective of history and society. I particularly enjoy Platinum and Golden Age books. Why? Because to me they reflect the culture of that day and I'm very interested in that history of that day. So, if you're interested in more of darker stories you're going to be interested in the Bronze age. If you are interested in more what was going on in the Cold War you might be interested in the Adam Age.