What is a 'princess cut' diamond?

What is a 'princess cut' diamond?

John Cordova (Vice President of Human Resources, Robbins Bros.) gives expert video advice on: What is a 'round brilliant cut' diamond?; What is a 'pear cut' diamond?; What is a 'marquise cut' diamond? and more...

A 'princess cut' diamond is one of the diamonds that's fastest rising in popularity. Many customers come in today asking for the princess cut. It's more of a square diamond, with the facet pattern of a round brilliant and has a heck of a lot of brilliance for a fancy shape.