Message tees-a do or a don't?
Message tee is really something young people can wear: "Italian Princess", "I fought in the war", something along those lines. So you want to keep the message tees to being cheeky, being young. It's free, it's fun, don't take it to seriously. When you have a message tee on you are making a statement, your giving your message. So message tees are great when they say "Inspired" like U2's, Bono's Gap line or when they say "Love" or something that invokes a feeling of camaraderie, community, love from the person whose wearing it. It's cute when something is cheeky like a "Little Miss Happy" or "Little Miss Sunshine". It's cute when it is vintage like a "My Little Pony" maybe for the younger set. I love it when it is a big heart for a mosquito line or something of that neighborhood. "D & G" for Dolce and Gabbana, that's sort of cute. You really want to stay away from something that has curse words on it, something that's just low class, something that says "I dated your boyfriend" or things like that are just so low class and so tasteless that they should not even be made to sell, people should not be buying them.