Can I use Internet communities to promote my business?

Can I use Internet communities to promote my business?

Ethan Feerst and Dylan Stewart (Technology Therapist, Mac Guru) gives expert video advice on: How can I meet new people on the Internet?; How do I join an Internet community? and more...

Absolutely you can use internet communities to promote your business. You can use forums of like-minded people, or most notoriously, social networking sites such as MySpace or Facebook, which allow you to connect with people who like products similar to what you're selling, who use products similar to what you're selling. A lot of record companies and a lot of musicians use MySpace as one of their primary advertising focuses, because you can target people who like the kind of music that you're playing and direct them to your MySpace page, and from there, to your website.