What is a "sizzle reel"?

What is a "sizzle reel"?

Kevin Maynard (Film Critic and Entertainment Writer, Special to USA Today, Variety) gives expert video advice on: Do film critics see films before they're finished?; Do film critics confer with each other at a screening?; How do film critics protect themselves from being influenced by bad publicity or other factors? and more...

A “sizzle reel” is just a kind of terminology for getting to see more of a movie than the trailer. The studio is letting you see 2 minutes of the movie, for example. Alternatively, a sizzle reel is the kind of thing where - they do this a lot for fans - you get to see the first seven minutes of “28 Days Later” before the movie comes out to build buzz and get you all revved up about the movie. Studios have been doing that a lot, too. It's a sizzle, it's to tease people into wanting to see more of the movie.