What is the process for planning a podcast?
If you are lucky like me and your podcast actually has a producer, the process of planning is slightly remote. The producer will sit in the office, chewing the fat with various other journalists and saying, What do you think about this? What do you think about that? Often, in something deeply covered as football, most of the topics are self-evident, in terms of the things you've got to cover. The skill is to find other stories, things that are going on, and getting them in as well. In many ways, this is very similar to TV or radio. You've got the day's or the week's events to try and find angles on all the time. Somebody will then go away and try and find those angles. You need an audio experience, and you need to get more voices on your own. I always have at least three guests in, usually very opinionated journalists, plus you can get other celebrities out there to come into the studio or on the telephone. That all comes in the planning. X is happening. How can we talk about it sensibly or nonsensically, whichever way you are going, but you must decide to do one, two, three, or five - whatever amount of stories you want to do. The trick is to not try and do too much, but also make sure you have got enough that people do not become bored. They need to know, if this particular thing isn't floating their boat, that something else will be along in a few minutes time. That is part of the furniture. You learn from traditional broadcasting - a menu at the top, so that people will know what to expect. If you're not interested in football X or story Y, don't worry, because funny thing Z will be along any minute now.