How does Fair Trade eliminate middle men?

How does Fair Trade eliminate middle men?

Sam Bills (Manager) gives expert video advice on: Are there Genetically Modified Organisms (GMOs) in Fair Trade products?; Do governments support Fair Trade? and more...

Fair Trade eliminates the people that are often in the middle of trade relationships who take perhaps an unfair chunk of the money, by making trade more direct. The basic idea of fair trade is that there should be as little space as possible between the consumer and the producer. Fair trade organizations try to be as minimal a player as possible in that connection, often operating on as low an overhead as possible, so that they can make their prices competitive and provide as direct an access as possible to the producer, to ensure that as much money as possible is going back to that producer.