What is an 'non exclusive' deal?

What is an 'non exclusive' deal?

Jonny Geller (Managing Director - Curtis Brown (Books)) gives expert video advice on: How do advances and royalties work?; Should I accept an offer of a 'flat fee'? and more...

A non-exclusive publishing deal is when you publish into a territory that someone else in America can publish into, in the open market, which could be various parts of Europe or other areas where your English language book can go into. You can have two different versions of the same book at different prices in that territory.