How do I write a subject line if I just want to pass on information?

How do I write a subject line if I just want to pass on information?

Tim Burress (E-mail Etiquette and Organization Specialist) gives expert video advice on: What is important to include in a business e-mail 'subject line'?; How do I write a subject line in an e-mail that delivers requested information? and more...

If you just want to pass on information within your business e-mail, as indeed a lot of business communication is just passing information, then you should address your subject line specifically. You could say "I've found an interesting article" in your subject line, but that doesn't say to the receiver what's interesting about it, or that it's even information that you're passing along. So the best way to pass information along in big corporations within business e-mails, is to use a word up front in the subject line. Use words such as "info" or "information:", and even "Interesting article on XYZ". You're giving them a little bit more description that it's not an action but information that you're passing along to them in this business e-mail.