Why is it so important to remember people's names in business and why is it so difficult?
Remembering peoples names is one of the most important things you can do in business because it means you're listening, it means you care. And it's not appropriate to just not listen to their name when it's being said. Indeed that's the problem today because only a very small percentage of people are what we consider auditory, we're mostly visual people today, that's why it's so hard to remember people's names when you are introduced to them. Now, if someone gives me their business card, or gives you their business card, we have a higher chance of remembering their name than if we just hear it. So the decision is a choice. When I hear people's names that they tell me the first time, I listen. I really make a conscious decision to listen to their name. I can also remember people's names if I see them written more easily because again, I am more visual than I am auditory. But the more sophisticated business person I become over the years, the more auditory I become because its all about listening when you are being introduced to someone.
