What myth did people make up about John 'Mikey' Gilchrist?

What myth did people make up about John 'Mikey' Gilchrist?

Michael Largo (Author) gives expert video advice on: What is the myth behind Mamma Cass' death?; What do people say about Keith Relf's death?; What is the tale behind Janis Joplin's death? and more...

Mikey likes it was a famous commercial in the sixties that had this kid who couldn't get enough of different cereal. He was a finicky eater and if Mikey liked it, then it was good. So rumor had it on Hoax that he had died from mixing soda and different chocolate cereals and that he was no longer alive. But, in fact, when we looked into the records, he actually is alive and working as, what else, an ad executive!