Does my wedding dress have to be an official wedding gown?

Does my wedding dress have to be an official wedding gown?

Sally Grigsby (Owner of Belle Bridal) gives expert video advice on: What is the best time to get a bargain on a wedding gown?; Can I substitute less expensive material and still get the wedding gown I want?; Will full-price wedding gown retailers match discounters' prices? and more...

Your wedding dress does not have to be an official wedding gown. I always say there are no more rules in bridal these days, pretty much anything goes. You should always check first if there are any etiquette constraints, and you can go and buy a plain white dress at pretty much any boutique in town. However, remember that you're wearing just a white dress, and it may not look special enough to be your wedding gown.