How important is beauty for pageant contestants?

How important is beauty for pageant contestants?

Ty Griffin (Beauty Pageant Judge) gives expert video advice on: What does it take to win a beauty pageant?; How important is beauty for pageant contestants?; How important is personality for pageant contestants? and more...

You know, I used to think that myself. I used to think, "Why do people do beauty contests? What's the big deal? What's the point?" But I think for some girls it maybe brings them out of their shell, makes them realize, you know, they're beautiful inside and out, and it's not all about the outer, but the inner as well. But I think it's good because it gives them confidence and it gives them self esteem. And I think that's a great thing.