How To Sell Yourself

Selling yourself is an integral part of every day life. It's not just about selling yourself at work, but also outside work; you've got to sell yourself to potential partners and mates when you're out socializing and you're looking for a partner or wife or husband or even a variety of them, depending on your take on life. The key thing is to feel positive about yourself, in your own mind and in your own heart, because if you don't feel you can sell yourself in your own mind or heart, then you certainly won't do it in reality, where you are in front of potential clients or an employer or even a potential partner.

So you have to believe in yourself. You have to smile. You have to be positive.

You have to like the other person. You have to make them feel special. People like to be made to feel special in whatever environment but not in an obsequious, insincere way, but in a very natural way.

To sell yourself, don't put your potential partner, your potential client, your potential boss, onto a pedestal; see them as an equal. And part of selling yourself as well is not being too desperate. Don't try too hard.

Don't push too hard. Often, people do and some salesmen. A good salesman, for instance, goes door to door, when he knocks on the door, or she knocks on the door, one step forward, they will actually take a step back.

It's a psychological trick to make the person they've just surprised with a cold call not feel too threatened or over burdened with the subsequent sales pitch they're going to get. Two other things you can do when you are selling yourself, certainly is at a job interview, or in a work situation. Actually, researchers show that if you declare your weak points at the beginning of an interview, or even court case, research has been done on this with lawyers, it was proved that if a lawyer revealed some of the weak points of their case in the beginning, and obviously got better and better, they're more likely to be successful then if they kept them at the end, which is seen as hiding them.

If you're open, people like honesty, they're more likely to like that and believe in you more, because trust is very important. So the job interview, researchers showed that if you reveal any weak points at the beginning, and the strong points at the end, not the other way around, and of course other techniques you can use to mirror their body language, to pace and match them in terms of what they do physically and also in the terms of the way they speak, not mimicry, but just have a subtle connection there, a synergy between the way they speak and the way they move. Thousands of people try to sell themselves each day, to meet someone new or to impress an employer.

Author Sean Brickell shows you the proper way of doing it.