Becoming A Fashion PR
What does a Fashion PR do?
How do you become a Fashion PR?
Is there any specific training you can do to become a Fashion PR?
Yes, you can do specific training to become a fashion PR. You can do fashion marketing and training. You can do that as a degree. There's different ways that you can get into it. You can do courses on it. London College of Fashion has a really good course and they balance that with marketing and creative. The university I went to, which was Northumbria, does fashion marketing as well and you get involved wtih the whole aspect of fashion so you understand design and you understand how to market a product. You can go and learn it, but a lot of it's in whether or not you're a good communicator and you get on well with people. That's a lot to do with the job.
At what age can you become a Fashion PR?
What roles can you combine with being a Fashion PR?
Do you have to have an interest in fashion to become a Fashion PR?
You definitely do. There's different levels of interest in fashion that you could have. If you work for a big designer, you obviously have to have a massive interest in trends and what they do, and should have a love for their brand and their vision. On the other side of it, you could work for a High Street brand and your interest in fashion is different, because you're more following trends, and looking at the catwalk to follow rather than to set. You definitely have to have an interest in fashion, and love clothes and love shopping and love everything about the fashion industry.
Do you have to have been a model or designer to be a Fashion PR?
No, definitely not. I mean, image is important in this industry so you have to care about how you look and how you present yourself. Which is important in any job, but i guess more so sometimes when you work in fashion.
What advice would you give to an aspiring Fashion PR?
What are the key skills to being a great Fashion PR?
Do you need to have a fashion degree to be a Fashion PR?