How To Know When Calling A Product Organic Isn't Just A Marketing Trick

How do I know that calling a product organic isn't just a marketing trick?

The organic market is growing a lot and so to insure the product your buying does not fall foul of a marketing trick, you have to be a bit savvy. Organic regulation only covers food products, so anything that is not food - health and beauty care products, textiles, etc. - can carry the term organic and by law, no-one has to check. This is why we have developed our own organic certification scheme for health, beauty care and textiles products. Do look out for the Soil Association symbol on these products to ensure the term organic is not just being used as a marketing trick. Other organic certification bodies have got schemes, but there is nothing to stop a company from calling a shampoo organic and filling it with rubbish that actually could be damaging to your health. At the moment there is nothing stopping them doing that. Do check that health and beauty care products, and textile products, carry a certification code if they are lablled as organic.